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Jun 16, 2019

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- Getting out on your own - when it’s time to take the step - “The reality is, until you’re absolutely invested it’s not going to shift”

- Culture and building what you want as a boss - and moving from a “dictatorship type relationship with their boss” by showing employees are valued can create loyalty
- Boss can define their own culture
- Culture is facilitated by open communication and knowing the values of your staff
- Embracing different cultures across countries

- Technology creates massive opportunities for SME’s
- Automation & animation of technology is huge - shifts being seen currently & many people are panicking
- BUT overlooking massive opportunities that exist
- Small and micro-business owners far too often too busy to educate themselves about how technology can support them and this is part of the problem
- Aren’t aware of amazing platforms available for SME’s at a low cost or free
- At the 3-5 year window, see a massive increase in business failure - because people don’t reinvest on ways to stay in the game & educate themselves on the changing landscape in their field (almost always tech-driven)

Systems in the workplace
- Management and interviews can occur via technology like zoom - used to connect with staff and potential employees + customers
- Systemisation and business management tools create transparency about what people need to be doing, are expected to do etc.
- Huge shift in accessibility for SME’s
- Productivity hub does “productivity audits” to assess how effectively systems are being used within a business vs. how they could be used
- “if it’s working we don’t need to change it, we need to enhance it” use your existing tech & utilise it to it’s full capacity
- “5% at a push are using their tech to it’s best” - need to educate people on what the tech they currently use is actually capable of
- Tech products endorsed by Debbie - zoom, active campaign (CRM & digital marketing platform - intuitive to use)

Top 3 things businesses need tech wise
1. CRM
2. project or task management platform e.g. Asana
3. Email client - that allows plugins e.g. g-suite, office 365

Products discussed/recommended
- Zoom
- G-Suite
- Asana
- Productivity hub
- Hubspot
- Canva

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